🇺🇸 MIRANEST USA
V2000-US
📐
Format
9:16 vertical
full-screen mobile
⏱️
Length
~70 seconds
payoff-first cut
🎙️
Voice style
Voiceover — female owner
warm → relieved · 1st person
🤖
AI avatar
No
real owner + dog footage
🎵
Background music
Soft piano → upbeat lift
builds at the milestones
🔁
Variation vs new
Variation
recut of winner #V1012 (1:53 original)
The 5 Ingredients
Avatar
Max's Momskeptical Pom mom, 45–54Angle
StoryMax's day-by-day transformationOffer
Alopecia-LP1$96 · 90-day MBG · no customsStyle
UGC storytimeDR long-form, cut to 70sAsset
Max before/afterreal B/A on handScript
This is Max today. Thirty days ago… he looked like this.
Bald patches all over his little body. My vet called it Alopecia X — and said there were few lasting options.
I'd already tried everything. Nothing really worked. So when I found these jelly sticks, I thought — what do I have to lose?
Week one, the scratching settled. Week two, I noticed the first soft little hairs filling in. By day thirty, his coat looked fuller than it had in years.
Now he's my happy boy again — tail wagging, soft and full. It honestly gave me my peace of mind back. If your pup is going through this, it's worth a look. There's 20% off, a 90-day money-back guarantee, and they cover the customs and shipping. Link's below.
Storyboard
1
max-ba-composite.jpg
0:00–0:03
Payoff hookkeep · load-bearing
Script
"This is Max today. Thirty days ago… he looked like this."
Visual
Open on the full-coat "after", then hard-cut to the bald "before." White arrows on the bald spots.
On screen
BEFORE ▸ arrows
Music
♪ soft piano in
2
max-before-08.jpg
0:03–0:12
Name the conditionkeep · load-bearing
Script
"Bald patches all over his little body. My vet called it Alopecia X — and said there were few lasting options."
Visual
Macro on the bald / dark-skin patches + any vet or clinic B-roll.
On screen
ALOPECIA X
Music
♪ piano
3
max-portrait.jpg
0:12–0:20
The turnkeep · load-bearing
Script
"I'd already tried everything. Nothing really worked. So when I found these jelly sticks, I thought — what do I have to lose?"
Visual
Handheld, native, owner-POV. No pill or syringe graphics here — keep it human.
On screen
(keep native — no caption)
Music
♪ piano, building
4
max-ba-closeup.jpg
0:20–0:45
Milestone ladderkeep · load-bearing
Script
"Week one, the scratching settled. Week two, I noticed the first soft little hairs filling in. By day thirty, his coat looked fuller than it had in years."
Visual
The engine of the ad. Caption each milestone over the before/after footage.
On screen
WEEK 1WEEK 2DAY 30
Music
♪ lift to upbeat
5
max-after-hero.jpg
0:45–1:08
Payoff + soft CTAkeep · load-bearing
Script
"Now he's my happy boy again — tail wagging, soft and full… If your pup is going through this, it's worth a look. 20% off, a 90-day money-back guarantee, and they cover the customs and shipping. Link's below."
Visual
End on joy + the product clip (07). Bring up the offer banner, then the end card.
On screen
OFFER BANNEREND CARD
Music
♪ upbeat resolve
Hooks
V2000-US-1 primary
▶ primaryPayoff-first
"This is Max today. Thirty days ago, he looked like this."
cut: after → before
V2000-US-2 test B
test BCondition-led
"My vet said there were few lasting options for my dog's bald spots. Then this happened."
cut: before → after
V2000-US-3 test C
test CSkeptic-led
"I'd tried everything for Max's bald patches. I almost gave up — until 30 days changed it."
cut: before → progression
Part 2 · The Meta side — set up the ad
Meta Ads Copy
Primary text (body)the caption above the video
Tried the steroids, the shampoos, the supplements — and the bald patches still won't go away?
A lot of Pom moms know that exact heartbreak. MIRANEST supports healthy skin & coat from the inside — one daily jelly stick. Max's mom saw the scratching settle in week one… and a fuller, softer coat by day 30.
✓ 90-day money-back ✓ Free express shipping — no customs/tariffs ✓ Made in Japan
👉 Watch Max's 30 days — link below.
A lot of Pom moms know that exact heartbreak. MIRANEST supports healthy skin & coat from the inside — one daily jelly stick. Max's mom saw the scratching settle in week one… and a fuller, softer coat by day 30.
✓ 90-day money-back ✓ Free express shipping — no customs/tariffs ✓ Made in Japan
👉 Watch Max's 30 days — link below.
Headline≤ 40 characters
Max's Coat — 30 Days Lateralt: "Coat Support, From the Inside" · "The 30-Day Coat Routine"
Descriptionoptional · some placements
90-Day Money-Back · Free Express Shipping
Call-to-action buttonMeta dropdown
Shop Nowalt: "Learn More" for colder audiences
Destination URLthe LP + UTM (below)
miranest.com/products/miranest-jelly-stick-for-dog-30-packs_alopecia-lp1
🐾
MIRANESTSponsored · Instagram Feed
Tried everything for the bald patches — and they still won't go away? A lot of Pom moms know that feeling. MIRANEST supports skin & coat from the inside — a daily 30-day routine. … more
▶
BEFORE / AFTER · 30 days
0:05 / 1:08
UTM
V2000-US-1_Video_Story_Alopecia-LP1_2026-xx-xx
| Token | What it is | This ad |
|---|---|---|
| V2000-US-1 | the ad code — ad V2000-US, hook 1 (−2 / −3 = the other hooks) | V2000-US-1 |
| Video | format — Image · Video · Carousel | Video |
| Story | angle — Max's transformation story | Story |
| Alopecia-LP1 | the landing page it sends to | Alopecia-LP1 |
| 2026-xx-xx | launch date (YYYY-MM-DD) — fill in on launch day | 2026-xx-xx |
Compliance
✕ Never — on screen or in VO
- The words cure · heals · treats · clinically proven
- Text like "His Hair Loss STOPPED" or "the dark patches… GONE"
- Letting the brand make the medical claim
- Any pill / syringe / side-effect graphics
✓ Always
- Keep claims as the owner's own words ("I saw the first hairs…")
- Put this small disclaimer on every milestone & claim frame:"Individual results vary. These statements have not been evaluated by the FDA. Not intended to diagnose, treat, cure, or prevent any disease."
- Use "looked fuller / visibly healthier"
- Frame any stat as "customers reported…"
If the winner said…
…we say instead
His Hair Loss STOPPED
→
his coat started looking fuller
the dark patches… Gone
→
skin looked visibly healthier
wasn't really a cure
→
few lasting options
93% Saw Hair Regrowth
→
93% of surveyed customers reported visible results